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In 2011 onlab was invited by Stylepark to develop an animation to be presented at the Audi Urban Future Summit at the international motor show in Frankfurt. The summit focused on the question of energies and forces that will shape future cities. Visionary ideas and research by experts on the development of new forms of urban mobility were in the center of the discussions.
The animation explains the implications of three types of energies that were examined on the summit: ‘Energies of Data’, ‘Energies of Social Relations’ and ‘Energies of Resources’. The complex interrelations and abstract visions are narrated by means of simple scenes and playful elements.

 

Concept: Dušan Tomić, onlab

Art direction: onlab

Storyboard: Dušan Tomić, Niloufar Tajeri

Designers: Nicolas Bourquin, Ryan van Kesteren, Dušan Tomić

Motion Design & Audio Editing: Sebastian Lange